Internet Marketing Bootcamp 2008

Hi. Two Saturdays have gone by, and there are still more Saturdays to come! Have yourself listed, who knows, you could be one of the chosen few to be given a slot. :)

(Pasig, Philippines. January 2008.) In recent years, the Internet has become a potent tool for selling products or services. It has also opened employment and income-generating opportunities to many Filipinos. So much so, Internet marketing has become the latest buzzword in the online sphere.

A series of seminars aims at sharing basic information on the creative and technical aspects of Internet Marketing. The “Internet Marketing Bootcamp” will run for six consecutive weeks from January 26 to March 1, 2008. Each session will be held from 8 a.m. to 12 noon at RCC Center, Shaw Boulevard, Pasig City.


IMB, Second Batch (January 26, 2008)

Some of the country’s Internet Marketing luminaries from U.S. Auto Parts Philippines (USAP) will discuss the key concepts and strategies on this emerging field:

Michael Joseph Villar, USAP Affiliate Marketing Manager, will give a crash course on performance-based marketing, how companies and individuals can benefit from it, as well as the challenges confronting affiliate marketing.
Alvin Jimenez, Email Marketing Manager, will present the email marketing campaigns and their relevance.
Rico Sta. Cruz, Creative Director, will discuss the essential principles in Web design and how to apply them to the Web.
Jennelyn Tabora, Copy Editing Supervisor, will talk about online copywriting and its crucial role in attracting and building readership.
Gabriel Libacao Jr. and Rhiza Sanchez, Search Engine Optimization (SEO) Project Managers, will explain the basics of search engine marketing and how to convert visitors into sales and profits.
Maia Nuguid, Senior Web Analytics Specialist, will discuss how Web analytics can help in assessing Internet marketing strategies.

Finally, Marc Hil Macalua, USAP Vice President for Marketing, will give the inspirational speech. Web Project Manager Elymar Apao will facilitate the Bootcamp sessions.


Left to right: Ely, Gabby, Rico, Alvin, Mikey, Maia, Riz
Hi, this is us. :)

The Bootcamp is sponsored by the U.S. Auto Parts Network, the premier warehouse of auto replacement and performance part brands in the United States. One of the leading players in the Internet retailing industry, U.S. Auto Parts ranks among the top 100 online retailers in the United States in 2007.

The Bootcamp is open for all professional bloggers, Internet marketing enthusiasts, or anyone who has a background in Internet marketing. Interested persons may send their updated resumés at elymar@usautoparts.net or glibacao@mbsautomotive.com. Qualified applicants will be informed via a confirmation email.

Participants are encouraged to bring their resumes as a Job Fair will closely follow each seminar.

For further details, please visit the following sites:
US Auto Parts Internet Marketing Bootcamp
US Auto Parts Job Listing

Contact Persons:
Elymar Apao
elymar@usautoparts.net

Gabriel Libacao Jr.
glibacao@mbsautomotive.com

Pink SEO, Literally :)

Now this happens once in a life time, so yeah, it deserves a space here. :)

Here’s US Auto Parts Philippines‘ very own SEO Team, who decides to go pink today. And good grief, I was wearing pink too. What are the chances huh?? :)

No, no violence happened prior to this very rare event — they all came to work in shades of pink, in their own free will. I did, however, summoned them to take their noses off Omniture and Wordtracker and SEOBook or whatever SEO stuff they’re diggin’ in (they’re verryyyyy hardworking you see, haha), just so I can preserve the moment with my Mac’s Photo Booth.

So with much pride, here’s our *PINK (justfortoday)* SEO Team (left to right): Mito Pontillas (who, by the way, got the top spot in the first leg of Paradise Philippines keyword ranking contest woohoo!), Roane Vista, Steve Bayona, Lauren Cruz and TJ Cafuir. Kuya Gabby ain’t in the pichures because he’s not wearing pink but we all love him very much. LOL.

More pics after jump. Meanwhile, if you want to be part of this wonderful wonderful SEO Team (or any of our Internet Marketing departments), HERE IS YOUR BIG CHANCE. Or, maybe you want to take your chance at teh ultimate 50K signing bonus? Yeah. You got that one right. Go go go! :)

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By the way, I’m a Top Pinoy Problogger

Would you look at that. I’m one of the top pinoy probloggers in 2007. LOL. (How? Why? When? Where??)

Well, at least according to Michael of Basapa.com, who released his list of Top Pinoy Probloggers for 2007 a few weeks ago. I was ranked number four (whoa), trailing behind Teh Yugatech, Bryanboy, and the infamous 13 year old blogger Carlocab.

According to him,

I’ve rank the pinoy probloggers using the Highest Blog Juice (HBJ) per person. At first I was tempted to use the Total Blog Juice (TBJ), but upon closer inspection, I found out that it can skew the rankings. A person can create dozens of blogs with low-ranking juices, and will rank very high on this list. So I gave a much higher weight on the HBJ, which measures authority or popularity of a certain blogger, which is the purpose of this ranking in the first place.

I’m surprised. And honored. I’m not quite sure if I could call myself a problogger at this point. Sure, I blogged for a blogging network for several months at the start of this year, but even then, problogging is not my main source of income. I did get my Nikon D40 with blogging moolah, a percentage of which are from Google Adsense.

So okay, I may not be a hardcore problogger like Yuga, but in some essence, a problogger just the same. And a proud pinoy at that — at least that one I can brag about. :)

Cheers to all pinoy probloggers out there. :)

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