One of the things I realized as I prepare for my talk on Advanced Link Building Techniques at the much-awaited SEMCON 2007 is that, the “advanced” part of it is pretty basic. True enough, the more you dig into what you thought was a complicated topic, the more you realize how simple it is. Apparently, this idea applies to link building too.

Link building is not like a complicated chemical solution that would explode if you didn’t follow a certain step-by-step procedure. Yes, some techniques may be detrimental to your search engine rankings, and could either pull your sites up or down drastically. But that doesn’t mean you can’t try and test ways to build your link network and see which ones will work for you.

Also, the one thing I like about it is, you can put your personality into your link building strategy, couple it with some standard techniques, and the right combinations could easily make your project flourish before your eyes. And while there are gazillion ways of doing link building, in the long run, it all boils down to the basics.

Let me tell you more about that on October 9. SEMCON Philippines 2007.

And let me just add that there is such a thing as Pink SEO. Yup. ;)

More at SEMCON 2007. Be there.

P.S. Trust me, don’t believe everything she says. You see, she’s a very good friend of mine. LOL.